Who I am

I grew up without many privileges, which fueled my drive to succeed. Born and raised in the Bay Area, I started at community college before earning my degree in Art Direction and Advertising from the Academy of Art University. Balancing work, school, and freelancing, I built the foundation for my career.

My journey took me from top creative agencies in LA— working on campaigns for AMC, Warner Bros., and top entertainment brands to Electronic Arts, where I contributed to AAA games like Battlefield and Star Wars. I then moved into tech, launching the first Oculus Quest at Meta, shaping Ads and Search at Google, and leading UX programs for Alexa at Amazon. Now, I drive UX program management in real estate tech.

Along the way, I discovered a passion for mentoring and coaching. I help students, career pivoters, and underrepresented professionals navigate tech, sharing insights to support the next generation of UX and tech leaders.

My Experience

Anywhere Real Estate, UX

Leading UX program management across design, research, design systems, accessibility, and content for enterprise product development.

Amazon, Device Design Group

Led UX Program Management within the Device Design group for Alexa experiences, devices, and future tech.

Google, Ads & Search

Led UX programs for Search and Ads most revenue generating product areas, and vision initiatives.

Meta, XR (Oculus)

Launched the first-generation Oculus Quest and led future tech vision efforts.

Electronic Arts, Global Creative

Drove design and creative operations between marketing and development for EA’s portfolio of mobile and AAA games.

Agencies & Studios

Worked with several agencies and top entertainment brands, managing creative marketing and campaign execution.

UX Director, Google

“Janelle manages our most impactful programs and has been instrumental in helping the team move from pragmatic details of execution to bigger bets. Janelle’s focus on bringing processes into life which support greater strategic innovation has been exceptional.”

Sr. Product Manager, Google

“We started with reluctant, stuttering progress on some work, but people on all teams are now excited to work together. Through relationship-building, meticulous planning, flawless execution of various meetings and offline collaboration tools, Janelle has built a functional, engaged alliance.”